The Washington Post, 11 May 2016
The Hollywood Reporter, 29 Apr 2016
Truth Initiative, 7 Apr 2016

According to the scientific evidence, if defendants continue their current rating of films with tobacco imagery, defendants’ conduct will kill approximately one million children.
— Forsyth v MPAA et al. (2016)
Hollywood started me smoking, literally putting a cigarette in my hand. Who knows how many moviegoers have started smoking because of what they have seen on the screen?
— Actor Kirk Douglas (2005)
Let's keep tobacco companies and the greedheads who take their money from bombarding kids with the message that smoking is what cool people do.
— Film critic David Edelstein (2010)
An MPAA policy to give films with smoking an adult (R) rating ... could eliminate youth-rated films as sources of exposure to on-screen tobacco imagery.
— U.S. Surgeon General (2012)
Movies with depictions of any tobacco product use should be given a minimum of an R rating.
— American Academy of Pediatrics (2015)